Corporate Culture

Corporate Culture

The corporate culture system of Da Rong is inherited from the essence of Da Rong Group's development and history for many years, and is divided into four levels: mission, vision, core values and personal core competencies, forming a top-down, unified consensus of cultural values, so that all Da Rong colleagues will root it in their hearts and implement it in their actions.


The Da Rong corporate culture system conveys the common beliefs and values of Da Rong people, and plays an active role in guiding the values of employees, shaping the work atmosphere and promoting the sustainable development of the company, and will also serve as an important internal guideline for daily behavior, recruitment, promotion and development, talent training and other work.


Corporate Vision: To have an industry-leading team, create efficient and win-win business value, and become a world-renowned commercial vehicle axle company.


Enterprise mission: to build a world-class commercial vehicle axle brand and be the persistent and innovator of China's machinery manufacturing industry.


Core values: innovation, integrity, focus and unity.


Personal core competencies: gratitude and dedication, loyalty to the best; respect and tolerance, and different; efficient implementation, rapid response; the pursuit of excellence, diligence and hard work.